Surescripts 2020 Gala

Beginning in 2001, Surescripts saw a need in the medical field to replace paper prescriptions so to improve  communication between doctors and pharmacists.  After nineteen years, the company has done just that and has become the biggest health information network in the United States. Even with such an impressive legacy though, the Surescript team has never forgotten that it’s the people who made such a legacy possible. For that reason, the company throws a party in honor of their hard-working employees each year and once again, McDonald’s Studios was there to document every moment.

Let’s Get This Party Started!

This year, the gala was held in the Renaissance Minneapolis Hotel. The historical building used to be the depot that housed trains back in the day, neat right? So upon pulling up to the building, Joe and his assistant made their way inside and got a chance to admire the locations. The lack of crowds made for some excellent close up shots of the lovely décor; including ice sculptures!

Before too long, guests began to arrive, the first among them being the company CEO, Tom Skelton and his wife. As you can see, they put on their best for the event and made quiet the matched pair as they posed for a photo.

Of course, Mr. and Mrs. Skelton weren’t the only attendees who were dressed to the nines. As more and more guests began to arrive, Joe began to work his way around the room to snap photos. Some saw him coming, some didn’t and the result? Amazing photos of people having a great time and looking even better while doing it! (And these are just a few of them!)

Eventually after guests had a chance to settle in with some appetizers and drinks, Mr. Skelton took the stage and a moment to address his team. In his speech, he praised their hard work, not just in putting the party together but in the whole year prior as they continued to help build SureScripts. He promised the company would continue working towards excellence and the party kicked up as Mick Sterling and his band began to play.

Dig In!

Of course, no party is complete without food! Later in the evening, the buffet lines opened up. Joe managed to snag some photos of the spread before it got devoured; doesn’t it look good?

Between the food and drinks, people were still mingling and began playing Wine Toss (a.k.a the adult version of Ring Toss). And of course, cutting a rug across the dance floor.

 

Alas, all good things must come to an end and the clock ticked towards eleven; the official end of the party. However, the night ended on an even higher note than it began as winners were announced for various raffle prizes. Among them being a Samsung watch, Google Home and a pair of plane tickets!

That’s A Wrap!

Suffice to say, Surescripts had another successful gala and McDonald’s Studio’s certainly looks forward to seeing just how they’ll outdo themselves next year!

Living In The Digital World

According to a survey by Screen Time Stats in 2019, the average American spends three hours and fifteen minutes a day on their phones-if they can be called that. These days, phones are much more like computers that just happen to fit into our back pockets. We’re always connected and the savvy business owner knows they can use this; question is how? Well, the answer is easy, they need to market themselves well and that begins with a foray into the world of commercial photography.

What is Commercial Photography?

Commercial photography is a blanket term, in general, it just means any pictures that are taken for the purpose of being used in a business setting. This can be anything from flyers, brochures, merchandising, product placements or sales pitches. These pictures can be head shots of company employees, the building, products or even the warehouse! Whatever it is, they can be used in building your business up and display your company to it’s best advantage. In short, a  commercial photographer is one of the most important people you will work with as a business owner. They allow you to ‘walk the walk’ as well as ‘talk the talk’.

Sure, Landscape Structures LLC could tell prospective clients all about how they build interconnected and unique playgrounds for kids all across the country. They could talk about how they build their structures to be accessible for disabled and able-bodied children as well but nothing will capture the magic like seeing the kiddos playing and having a blast.

 

And yes, Cal Brandt Industries could explain how they manufacture machines that safely and quickly move railroad cars from one place to another. There’s no doubt they could hand a client a stack of papers and explain mathematics involved. Unless their clients double as engineers however, it’s not a good way to open the conversation. Showing their machines in action however? Now that’ll get some sparks going.

If a young couple is in search of a new home, what’s best: to tell them the house is beautiful or let them see it for themselves? Vanderlinde Group in Delano MN after almost thirty years in the real estate market  knows the answer. (And hint, it doesn’t involve talking about hardwood floors!)

Whatever you need to say to your clients, a commercial photographer has the skill and knowledge to help you do it and thus, you can put your best foot forward and make use of all the tools open to you in our digital world.